Health for the people
The Partner for brand growth; We partner with passionate brand owners to grow the value of their brand. We provide the expertise to strengthen sales, build brand equity and expand distribution.
The Patrison brand portfolio keeps evolving and ranges from “highly known and loved favorite brands” to the “Fresh, up and coming in what is next” market.
Patrison commercial team is an agency-style network of health and beauty industry professionals who shares their passion for good brands and quality products.
Trending brands gain access to the Patrison commercial global resources and network of retail relationships, equipped with retail knowledge and know-how understanding.
We research brands to market and guide them through all phases of the retail cycle, managing performance and future opportunities.
We’re big believers in commercial trading as an effective way to help brands grow, expand their footprint, break into new categories, and resonate with consumers in fresh and meaningful ways.
Building Relationships, with Growing in Value.
Our principle is moving forward-thinking, Ambitious for clients, and instinctively commercial. Our regional directors share an unrivaled level of experience gained from years in the health and beauty industry.
We name our primary expertise as; Direct Distribution to Retail, Program Management, Licensing Outreach, Deal Execution, Efficient Marketing, Seasonal Strategy, Sales Analysis, Royalty Administration, and Public Relations.
Patrison commercial team is an experienced researcher of the retail world with well-known and complete knowledge about the industry environment through all phases of the retail cycle.
Services and Processing
We employ a holistic four-stage process, which is proven to maximize growth & build brand equity.
1- Discovery
Patrison commercial team connects with Brand Owners and Ambassadors to discover the brand position, product range, and retail objectives.
Service Offering
- Identify brand owner objectives
- Brand and product review
- Competitive audit
- Regional Sales Analytics
2- Strategy
Our approach takes care of every aspect of your regional market launch, from a complete launch strategy to multi-channel distribution.
Service Offering
- Distribution strategy
- Range recommendations
- Price recommendations
- Processing compliance
3- Distribution
Distribution involves multiple boxes ticking, and our experience ensures we have perfected this skill and take a conceptual approach to this practical challenge, ensuring every decision meets the central goals of brand growth and customer satisfaction.
Service Offering
- Marketing plan
- Wholesaling
- Forecasting
- Warehousing and logistics
4- Product Management
We have an in-depth understanding of the global health & beauty market and hold unique relationships with all the significant retailers built up over ten years to help you reach consumers through a mix of traditional and contemporary marketing initiatives.
Service Offering
- Sales presentations
- Program management
- Performance management
- Reporting / Troubleshooting
Partnership with lovely brands
Patrison commercial team runs, researches, builds, and grows dynamic, trending, and profitable brands with respect and love. With years of experience in the health and beauty industry.
The Trend Lab.
Patrison commercial team trend lab merges our eight years of experience launching breakthrough brands with some of the best data in the business to ensure our retailer’s and partner’s brands are on-trend and forward-thinking. Our partners get access to our proprietary tools, customized reports, and our demand index.
The mission
Our mission is to help health and beauty brands achieve their sales and marketing targets by getting their products distributed throughout regional retailers while providing our focused markets with exciting new products to grow their businesses.
Patrison commercial team is the next generation of health and beauty distributors. We combine region-based health and beauty retailers into one giant by providing account management and distribution services.
With over ten years of experience, Patrison commercial team has created a sales and distribution company that is agile, widespread, and energetic – the critical elements needed to represent modern health and beauty brands in the industry.
We love what we do! We are passionate about the market sector and the brands we represent. Patrison commercial team believes that to succeed in the health and beauty industry needs a specialized approach to sales, focusing on brand building, not just “selling.”
Increase sales
Patrison commercial team is skilled in creating sales opportunities. Our sophisticated sales cycle management system ensures that all regional channels serve in high performance according to their needs. We strongly connect with warehouse locations to provide a complete distribution service for our clients, offering fast delivery health and beauty brands.
Communication Channel
As a global distributor, We are in regular contact with partners with our interactive communication. Daily monitoring to find special offers, product updates, targeted messages, personalized e-mailing, and sales calls. We are responsive to market trends and affords to contact quickly with our regional teammates.
Constant Training
We educate, train, and support our retail managers and assistants in all our brands for every product. We continually train our community’s sales team of critical account and territory managers and merchandisers, both in sales skills and product knowledge, so that they can share that knowledge with their customers.
Agile Marketing
Patrison commercial team works in partnership with our brands to help develop the right marketing messages for their brands. We have the industry experience to guide your brand on the most effective ways to reach our regional retailers and the systems in place to execute & measure new campaigns and launches quickly.
Keep in touch
We’re here to help! Whether you’ve been with us for some time, or are brand new to Patrison commercial team network, we want to ensure you’re getting every question answered.